Agoda
Global online travel agency providing bookings for over two million hotels, homes, and vacation rentals.
Commission Structure
Tiered
Commission Rate
4%-7%
Cookie Duration
24 hours
Commission Duration
One-time
The Agoda Affiliate Program, also known as Agoda Partners, offers a performance-based marketing opportunity for publishers to monetize travel-related traffic. As a subsidiary of Booking Holdings, Agoda provides a massive inventory of over 2 million properties worldwide, with a particularly strong presence and competitive pricing in the Asia-Pacific region. This makes it a preferred choice for affiliates targeting travelers looking for budget-friendly or luxury accommodations in markets like Thailand, Japan, and Vietnam.
The program operates on a Cost Per Sale (CPS) model where commissions are earned on completed bookings. It features a tiered commission structure that rewards higher volume; affiliates typically start at a base rate and can scale up as they generate more "materialized" transactions (departures) per month. One critical aspect for affiliates to note is that commission is only credited after the guest has successfully completed their stay and checked out of the property. This means there is a significant delay between the booking date and the actual payout.
Tracking is primarily session-based or restricted to a 24-hour cookie window, which is shorter than many other travel affiliate programs. This requires affiliates to focus on high-intent traffic to ensure conversions happen quickly after the click. Agoda provides a suite of promotional tools, including text links, image banners, and highly customizable search box widgets that can be embedded into websites to improve user engagement. Advanced partners can also utilize API integration for more seamless booking experiences. Payouts are made via direct bank transfer (SWIFT) once a minimum threshold of $200 USD is reached. If the balance is lower, it carries over to the next month.
