Arbor

Arbor is a free energy management platform designed to help homeowners and renters in deregulated markets lower their electricity bills. By acting as a state-licensed energy broker, the service connects to a user's existing utility account to monitor current supply rates. When its technology identifies a more competitive fixed-rate plan from its network of vetted suppliers, Arbor handles the entire switching process automatically. This "autopilot" approach ensures that users remain protected from sudden rate hikes and teaser rate expirations without needing to manually shop for energy plans.

From an affiliate perspective, the program offers a high-value proposition because the service is entirely free for the end-user. Arbor generates revenue through referral fees from energy suppliers, allowing them to provide their monitoring and switching services at no cost to consumers. They even offer reimbursement for early termination fees if a user incurs them during a switch, further lowering the barrier to conversion.

The affiliate program is particularly effective for those targeting audiences interested in personal finance, home automation, or sustainable living. Promoting Arbor allows partners to provide a genuine utility-saving tool that requires minimal effort from the user while offering significant annual savings. The program operates primarily through a CPA (Cost per Acquisition) model, rewarding affiliates when a user successfully links their utility account and becomes eligible for rate monitoring. Because the service is location-dependent—available in 13 deregulated states including Texas, Pennsylvania, and New York—affiliates can maximize results by geo-targeting their promotional efforts to these specific regions.