Software comparisons
Affiliate software comparison · Reviewed 2026-07-16
Gleam vs BON Loyalty
Gleam and BON Loyalty both serve teams comparing referral software, but they differ in pricing and operating fit. Choose Gleam when customer referral programs is the priority; choose BON Loyalty when you need customer referral programs.
Quick answer
Choose Gleam if
- Free plan available matches your budget and buying model
- You need designed for customer-led acquisition
- Customer referral, ambassador, and advocacy programs is the closer fit for your program
Choose BON Loyalty if
- Free plan available matches your budget and buying model
- You need designed for customer-led acquisition
- Customer referral, ambassador, and advocacy programs is the closer fit for your program
Side-by-side comparison
Best fit
GleamCustomer referral, ambassador, and advocacy programs
BON LoyaltyCustomer referral, ambassador, and advocacy programs
Public price
GleamFree plan available
BON LoyaltyFree plan available
Pricing model
GleamPer-app or bundled subscription
BON LoyaltyFreemium monthly subscription
Billing & commerce
GleamCustomer events, rewards, and commerce integrations
BON LoyaltyCustomer events, rewards, and commerce integrations
Partner discovery
GleamCustomer and advocate activation
BON LoyaltyCustomer and advocate activation
Payouts
GleamCash, credit, gift, or vendor-specific reward workflows
BON LoyaltyCash, credit, gift, or vendor-specific reward workflows
Trial
GleamVerify with vendor
BON LoyaltyVerify with vendor
Capability check
Subscription attribution
GleamVerify — Confirm how referrals connect to purchases and recurring revenue.
BON LoyaltyVerify — Confirm how referrals connect to purchases and recurring revenue.
Affiliate portal
GleamPartial — Participant experiences vary from share widgets to full portals.
BON LoyaltyPartial — Participant experiences vary from share widgets to full portals.
Partner recruitment
GleamPartial — Activation usually starts with an existing customer or community audience.
BON LoyaltyPartial — Activation usually starts with an existing customer or community audience.
Automated payouts
GleamVerify — Check cash, credit, gift, fulfillment, approval, and fraud workflows.
BON LoyaltyVerify — Check cash, credit, gift, fulfillment, approval, and fraud workflows.
Multi-motion PRM
GleamLimited — Referral tools are generally narrower than partnership platforms.
BON LoyaltyLimited — Referral tools are generally narrower than partnership platforms.
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