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Software comparisons

Affiliate software comparison · Reviewed 2026-07-16

Referral Factory vs BON Loyalty

Referral Factory and BON Loyalty both serve teams comparing referral software, but they differ in pricing and operating fit. Choose Referral Factory when customer referral programs is the priority; choose BON Loyalty when you need customer referral programs.

Quick answer

Choose Referral Factory if

  • From $200/month matches your budget and buying model
  • You need designed for customer-led acquisition
  • Customer referral, ambassador, and advocacy programs is the closer fit for your program

Choose BON Loyalty if

  • Free plan available matches your budget and buying model
  • You need designed for customer-led acquisition
  • Customer referral, ambassador, and advocacy programs is the closer fit for your program

Side-by-side comparison

Best fit
Referral FactoryCustomer referral, ambassador, and advocacy programs
BON LoyaltyCustomer referral, ambassador, and advocacy programs
Public price
Referral FactoryFrom $200/month
BON LoyaltyFree plan available
Pricing model
Referral FactoryTiered subscription
BON LoyaltyFreemium monthly subscription
Billing & commerce
Referral FactoryCustomer events, rewards, and commerce integrations
BON LoyaltyCustomer events, rewards, and commerce integrations
Partner discovery
Referral FactoryCustomer and advocate activation
BON LoyaltyCustomer and advocate activation
Payouts
Referral FactoryCash, credit, gift, or vendor-specific reward workflows
BON LoyaltyCash, credit, gift, or vendor-specific reward workflows
Trial
Referral FactoryVerify with vendor
BON LoyaltyVerify with vendor

Referral Factory

Referral Factory is worth evaluating for teams comparing referral software. Confirm its current integrations, attribution rules, pricing, and payout workflow against your program requirements.

Read full reviewOfficial site

BON Loyalty

BON Loyalty is worth evaluating for teams comparing referral software. Confirm its current integrations, attribution rules, pricing, and payout workflow against your program requirements.

Read full reviewOfficial site

Capability check

Subscription attribution
Referral FactoryVerify — Confirm how referrals connect to purchases and recurring revenue.
BON LoyaltyVerify — Confirm how referrals connect to purchases and recurring revenue.
Affiliate portal
Referral FactoryPartial — Participant experiences vary from share widgets to full portals.
BON LoyaltyPartial — Participant experiences vary from share widgets to full portals.
Partner recruitment
Referral FactoryPartial — Activation usually starts with an existing customer or community audience.
BON LoyaltyPartial — Activation usually starts with an existing customer or community audience.
Automated payouts
Referral FactoryVerify — Check cash, credit, gift, fulfillment, approval, and fraud workflows.
BON LoyaltyVerify — Check cash, credit, gift, fulfillment, approval, and fraud workflows.
Multi-motion PRM
Referral FactoryLimited — Referral tools are generally narrower than partnership platforms.
BON LoyaltyLimited — Referral tools are generally narrower than partnership platforms.

After choosing the software, help affiliates find the program

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Sources

Referral Factory websiteReferral Factory pricingBON Loyalty websiteBON Loyalty pricing