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Software comparisons

Affiliate software comparison · Reviewed 2026-07-16

Singular vs Kochava

Singular and Kochava both serve teams comparing tracking & attribution, but they differ in pricing and operating fit. Choose Singular when performance marketing teams is the priority; choose Kochava when you need performance marketing teams.

Quick answer

Choose Singular if

  • Free plan available matches your budget and buying model
  • You need focused on conversion measurement
  • Performance marketing and attribution teams is the closer fit for your program

Choose Kochava if

  • Free plan available matches your budget and buying model
  • You need focused on conversion measurement
  • Performance marketing and attribution teams is the closer fit for your program

Side-by-side comparison

Best fit
SingularPerformance marketing and attribution teams
KochavaPerformance marketing and attribution teams
Public price
SingularFree plan available
KochavaFree plan available
Pricing model
SingularConversion-based usage pricing
KochavaFree analytics tier and custom measurement plans
Billing & commerce
SingularPixels, postbacks, APIs, mobile, and conversion events
KochavaPixels, postbacks, APIs, mobile, and conversion events
Partner discovery
SingularManaged outside the measurement layer
KochavaManaged outside the measurement layer
Payouts
SingularUsually integrated or handled in a separate workflow
KochavaUsually integrated or handled in a separate workflow
Trial
SingularVerify with vendor
KochavaVerify with vendor

Singular

Singular is worth evaluating for teams comparing tracking & attribution. Confirm its current integrations, attribution rules, pricing, and payout workflow against your program requirements.

Kochava

Kochava is worth evaluating for teams comparing tracking & attribution. Confirm its current integrations, attribution rules, pricing, and payout workflow against your program requirements.

Capability check

Subscription attribution
SingularVerify — Review event models, recurring conversion support, and identity rules.
KochavaVerify — Review event models, recurring conversion support, and identity rules.
Affiliate portal
SingularPartial — Reporting access may exist without full partner enablement.
KochavaPartial — Reporting access may exist without full partner enablement.
Partner recruitment
SingularLimited — Tracking products generally measure partners recruited elsewhere.
KochavaLimited — Tracking products generally measure partners recruited elsewhere.
Automated payouts
SingularVerify — Confirm whether commissions and payments are native or integrated.
KochavaVerify — Confirm whether commissions and payments are native or integrated.
Multi-motion PRM
SingularLimited — Measurement is usually deeper than relationship management.
KochavaLimited — Measurement is usually deeper than relationship management.

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