Puzzle

AI-native accounting software designed for startups and modern accounting firms to automate bookkeeping.

Commission Structure

Recurring

Commission Rate

20%

Cookie Duration

30 days

Commission Duration

Lifetime

Puzzle provides an AI-powered accounting platform that acts as a modern alternative to traditional ledger systems like QuickBooks. It is specifically designed for startups, small businesses, and accounting firms that utilize a modern financial stack including tools like Stripe, Brex, Mercury, and Ramp. By leveraging AI agents, Puzzle automates the categorization, reconciliation, and month-end close processes, allowing for real-time financial visibility rather than the typical weeks-long delay. The platform supports both cash and accrual accounting, providing founders with critical metrics such as burn rate and runway through a continuous-update model.

The Puzzle Affiliate Program is built for partners who serve the startup and accounting ecosystem, including consultants, content creators, and professional service providers. Affiliates benefit from a lucrative recurring commission structure that offers 20% for the life of the referred customer. This long-term revenue model is supported by a platform that converts users at a high rate due to its deep integrations and significant efficiency gains for users. Partners are provided with access to sales materials and co-branded collateral to assist in their promotion efforts. Payouts are managed quarterly, ensuring a steady stream of income as referred clients scale their usage of the platform. The program encourages growth-oriented partners to provide their communities with exclusive perks, such as partner-specific discounts, while earning fees on every new paying customer successfully introduced to the Puzzle ecosystem.